Persimmon Brick Factory Operates Around the Clock to Meet Soaring Demand

Housebuilder Persimmon has ramped up production at its brick factory, implementing a 24/7 operational schedule to meet a significant increase in demand for its building materials. This move is part of a broader strategy to enhance in-house production capabilities across its brick, tile, and timber frame operations, aiming to improve efficiency, cost-effectiveness, and quality control in home construction.

Key Takeaways

Persimmon’s brick factory is now operating 24 hours a day, seven days a week.
Production at the factory increased by 23% in 2025 compared to the previous year.
Plans are underway to further expand capacity with an additional production line by 2027.
The company reported a 12% rise in new home completions in 2025.

Increased Production and Investment

The decision to operate the Brickworks facility around the clock comes as Persimmon reported a 23% increase in brick production for 2025, delivering approximately 60 million bricks to 258 sites. This surge in output is attributed to the company’s strategic investment in its in-house manufacturing facilities, which are now considered the preferred choice across the business. The company highlighted that this vertical integration offers substantial advantages in terms of cost, efficiency, and quality, ensuring a reliable supply of materials for building affordable, high-quality homes.

Future Expansion Plans

Looking ahead, Persimmon has ambitious plans to further boost its production capacity. The company is set to introduce an additional production line at the Brickworks facility, scheduled to open in 2027. This expansion aims to support the company’s ongoing growth objectives and meet the anticipated future demand for its products. Alongside the brickworks, Persimmon has also seen significant growth in its tile supply, which increased by 54% to 12 million units, with plans for an additional production shift. The Space4 timber frame factory has also become fully operational.

Digital Innovation and Financial Performance

In addition to enhancing its manufacturing capabilities, Persimmon is also investing in digital innovation. The launch of the Persimmon Data & AI Academy and the continued rollout of digitised systems are driving further efficiency and quality benefits. These digital tools are designed to automate material call-offs, improve cash flow management, and reduce costs associated with lost, stolen, or damaged materials. Granular analysis of build programme progress is also enabling the company to identify areas for improvement and share best practices.

Persimmon’s latest financial results for the year ending December 31, 2025, reflect this operational success. New home completions rose to 11,905 from 10,664 in the previous year, contributing to a group revenue increase to £3.75 billion from £3.2 billion. Pre-tax profit also saw an increase, rising to £397.3 million from £359.1 million.

Market Outlook and Uncertainties

Dean Finch, Group Chief Executive, expressed optimism for the current year, noting strong sales in the opening weeks and a recovery in the build-to-rent market. However, he also acknowledged potential uncertainties, particularly the impact of the conflict in Iran on customer sentiment. Assuming the geopolitical situation remains short-lived, Persimmon anticipates further growth in 2026, supported by its diversified brands, strategic land bank, and vertically integrated model.